Case Studies
AYSA case studies
Practical stories about approved SEO execution, website rebuilds, AI visibility and organic growth workflows.
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ChatGPT Ads + GEO: A Practical Playbook For Paid Placements And Earned AI Visibility (And How To Measure What You Can’t See)
ChatGPT ads and earned AI mentions serve different jobs—and you can’t manage what you can’t measure. Here’s a practical, SME-friendly playbook to build on-site evidence, track GEO patterns,…
Read articleGEO vs SEO: Why Clients Are Asking for “AI Search” Visibility—and How to Win Without Abandoning Google
More search freelancers report rising GEO (generative engine optimization) requests than classic “rank on Google” requests—but they still…
Google Ads Customer Lifecycle Goals: When They Help, When They Hurt, And How To Keep ROAS Honest
Google Ads Customer Lifecycle Goals can be powerful for big brands—but for many SMEs they add complexity, distort…
Google Lighthouse Adds an “AI Agent Resource Discovery” Audit: What It Really Means (and What SMEs Should Do Next)
Lighthouse 13.5 adds an experimental audit for “Agentic Resource Discovery” (ARD) catalogs—an early signal that the agentic web…