Google’s New Merchant Center AI Visibility Insights: The Practical Playbook for Ecommerce Brands (and the New “Share of Voice” Reality)
Google is rolling out AI shopping visibility insights inside Merchant Center—share of voice, funnel stage performance, conversational query terms, and missing attribute diagnostics. This editorial breaks down what changed, why it matters as shopping becomes conversational, and exactly how SMEs and agencies should adapt their feeds, content, and measurement with an execution-first workflow—where AYSA monitors, prepares fixes, asks for approval, and implements what you accept.