Google’s New “Back Button Hijacking” Spam Policy: What Changed, Why It Matters, and How to Fix It Without Tanking Conversions
Google is making “back button hijacking” an explicit spam violation under malicious practices. If your site traps users, loops history states, or swaps destinations when they hit Back, you’re creating a trust failure—and now a policy risk. Here’s what it is, how it happens (often unintentionally), how to audit and fix it, and how AYSA can monitor and execute approved remediation safely at scale.
