Canonicalization fixes can take two weeks: what Google’s clarification really means for your traffic, your ops, and your SEO execution
Google clarified that after you fix canonicalization/content-duplication issues, Search may keep URLs in a duplicate cluster for up to two weeks. Here’s what that actually means operationally, how to diagnose canonical problems without thrashing your site, and how to turn a vague waiting period into a structured, measurable action plan SMEs and agencies can execute.