SEO Basics glossary terms.

SEO Basics Above The Fold Above the fold refers to the part of a web page visible before the user scrolls. SEO Basics Accessibility SEO Accessibility SEO is the overlap between accessible web design and search-friendly content, structure and navigation. SEO Basics Action history Action history is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics Activation Key An activation key connects a website installation with an AYSA account or subscription. SEO Basics Algorithm Update Algorithm Update is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Algorithmic SEO Algorithmic SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Anchor distribution Anchor distribution is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Anchor Optimization Anchor Optimization is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Anchor text ratio Anchor text ratio is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Answer box Answer box helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Answer completeness Answer completeness helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Answer Extraction Answer Extraction helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Answer format Answer format helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Answer optimization Answer optimization helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Answer Relevance Answer Relevance helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Answer Rewriting Answer Rewriting helps content become easier to extract and use as a clear answer in answer engines and AI-assisted search. SEO Basics Approval history Approval history is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics Approval Requirement An approval requirement is a rule that says a proposed SEO action must be accepted by the user before execution. SEO Basics Approval-First Execution Approval-first execution means SEO actions are prepared by the system but important website changes happen only after user approval. SEO Basics Approved Execution Approved execution is the process of applying SEO work only after the proposed action has been reviewed and accepted. SEO Basics Article brief An article brief is a structured writing plan that defines the target keyword, search intent, outline, questions, examples and SEO requirements for a piece of content. SEO Basics Asset Optimization Asset Optimization is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Attribution Attribution is a measurement concept used to evaluate organic search performance, user behavior or business outcomes. SEO Basics Author signal Author signal is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Automated SEO Agent Automated SEO Agent is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics Automated SEO Workflow Automated SEO Workflow is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics Automation SEO Automation SEO is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics Autonomous SEO Autonomous SEO is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics B2B SEO B2B SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Background SEO Job A background SEO job is an SEO task that runs asynchronously while the user continues working elsewhere. SEO Basics BERT BERT is a natural language processing model from Google that helps search systems understand words in context rather than matching queries only as isolated keywords. SEO Basics Best Practices SEO Best Practices SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Black Hat SEO Black hat SEO refers to manipulative optimization tactics that attempt to exploit search engine algorithms instead of helping users. SEO Basics Brand disambiguation Brand disambiguation is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Brand entity A brand entity is the distinct business, product or organization identity that search engines and AI systems can recognize, connect to facts and distinguish from similar names. SEO Basics Brand Entity Optimization Brand entity optimization is the work of making a brand easier for search engines and AI systems to identify through consistent names, descriptions, profiles, mentions, schema and authoritative references. SEO Basics Brand Knowledge Graph A brand knowledge graph is the network of facts, relationships and sources that helps search engines understand a brand, its products, people, locations and topical associations. SEO Basics Breadcrumb navigation Breadcrumb navigation is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Breadcrumbs Breadcrumbs is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Business category Business category is a local SEO concept connected to how businesses appear for location-based searches and map results. SEO Basics Business Context Business context is the practical information about a company that makes SEO recommendations relevant instead of generic. SEO Basics Business hours Business hours is a local SEO concept connected to how businesses appear for location-based searches and map results. SEO Basics Business Memory Business Memory is the saved understanding AYSA builds about a company so future SEO recommendations stay aligned with the business. SEO Basics Business Memory Snapshot A Business Memory Snapshot is a saved version of confirmed business context at an important point in the SEO workflow. SEO Basics Business Profile A Business Profile is the structured description of what a company sells, who it serves, where it operates and how it should be positioned. SEO Basics Call to action Call to action is an SEO execution workflow concept related to how recommendations are tracked, approved, funded or applied. SEO Basics Category hierarchy Category hierarchy is a local SEO concept connected to how businesses appear for location-based searches and map results. SEO Basics Category intro Category intro is a local SEO concept connected to how businesses appear for location-based searches and map results. SEO Basics CMS SEO CMS SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Co Occurrence Co Occurrence is an authority-building concept related to mentions, citations, publisher relationships or trust signals outside the website. SEO Basics Competitive Gap Analysis Competitive Gap Analysis is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Competitive SEO Competitive SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Competitor analysis Competitor analysis studies what competing websites rank for, publish and optimize. SEO Basics Compression Compression reduces file size for text, code or images so pages transfer faster and load with less bandwidth. SEO Basics Context Window SEO Context Window SEO describes optimizing content so important entities, facts and supporting details fit together clearly within the limited text window used by AI retrieval and summarization systems. SEO Basics Contextual Relevance Contextual relevance is the degree to which a page, passage, link or recommendation matches the surrounding topic, user intent and business context. SEO Basics Continue Without Google Continue without Google means moving forward in setup without connecting Google data immediately. SEO Basics Conversational query A conversational query is a search request written in natural language, often as a full question or instruction, rather than as a short keyword phrase. SEO Basics Conversational search Conversational search is an interactive search experience where users ask follow-up questions and receive answers shaped by previous context, not only a list of web results. SEO Basics Core Update Core Update is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility.