Off-Page SEO glossary terms.

Off-Page SEO Approval Before Spending Approval before spending means paid authority actions require explicit user approval before any purchase happens. Off-Page SEO Authority Delivery Tracking Authority delivery tracking follows approved off-page actions from recommendation through approval, placement and verification. Off-Page SEO Auto Internal Linking Auto Internal Linking relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Brand Authority Brand Authority describes trust, credibility or topical strength built through content quality, references, links and brand signals. Off-Page SEO Brand mention A brand mention is a reference to a company, product or website on another page, with or without a clickable link. Off-Page SEO Brand Mentions Brand mentions are references to a brand across the web and can support awareness, entity recognition and authority signals when they are credible and relevant. Off-Page SEO Broken external link Broken external link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Broken internal link Broken internal link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Broken link Broken link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Broken link building Broken link building relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Competitor backlink Competitor backlink relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Contextual link Contextual link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Contextual Linking Contextual Linking relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Deep Link Deep Link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Deep Linking Deep Linking relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Digital PR Digital PR is an authority-building concept related to mentions, citations, publisher relationships or trust signals outside the website. Off-Page SEO Disavow File A disavow file is a file submitted to Google asking it to ignore specified backlinks when evaluating a site’s link signals. Off-Page SEO Document Authority Document Authority describes trust, credibility or topical strength built through content quality, references, links and brand signals. Off-Page SEO Dofollow link Dofollow link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Entity Authority Entity Authority describes trust, credibility or topical strength built through content quality, references, links and brand signals. Off-Page SEO Entity Linking Entity Linking relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Inbound link Inbound link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal Link Internal Link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal Link Audit Internal Link Audit relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal link depth Internal link depth relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal Link Equity Internal Link Equity relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal Link Graph Internal Link Graph relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal Link Optimization Internal Link Optimization relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Internal Link Sculpting Internal Link Sculpting relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Link gap Link gap relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Local backlink Local backlink relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Manual link penalty Manual link penalty relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Natural link Natural link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Nofollow link Nofollow link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Off-page SEO Off-page SEO covers signals outside the website, such as trusted mentions, backlinks and authority. Off-Page SEO Permalink Structure Permalink Structure relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Permanent link Permanent link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Publisher network Publisher network is an authority-building concept related to mentions, citations, publisher relationships or trust signals outside the website. Off-Page SEO Reference Authority Reference Authority describes trust, credibility or topical strength built through content quality, references, links and brand signals. Off-Page SEO Sitelinks Sitelinks relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Topic Authority Topic Authority describes trust, credibility or topical strength built through content quality, references, links and brand signals. Off-Page SEO Toxic backlink Toxic backlink relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Unlinked mention Unlinked mention relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Website Authority Website authority is the overall trust and credibility a website appears to have across search, links, mentions, content and public evidence.