SEO glossary page 13.

SEO Basics Organic revenue Organic revenue is a measurement concept used to evaluate organic search performance, user behavior or business outcomes. SEO Basics Organic search Organic search is a measurement concept used to evaluate organic search performance, user behavior or business outcomes. Analytics Organic session Organic session is a measurement concept used to evaluate organic search performance, user behavior or business outcomes. Analytics Organic traffic Organic traffic is an SEO measurement concept used to understand search performance, user behavior or business impact. Analytics Organic traffic report Organic traffic report is an SEO measurement concept used to understand search performance, user behavior or business impact. Analytics Organic Visibility Organic Visibility is a measurement concept used to evaluate organic search performance, user behavior or business outcomes. Content SEO Orphan page An orphan page is a URL that exists on a website but has no internal links pointing to it from other crawlable pages. Content SEO Out-of-stock page Out-of-stock page describes a specific page type or page-level SEO asset that should satisfy a clear user intent, carry useful content and fit into the site architecture. Ecommerce SEO Out-of-Stock Page SEO Out-of-stock page SEO is the handling of product pages when items are temporarily or permanently unavailable. Link Building Outbound link Outbound link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. SEO Basics Outreach Outreach is an authority-building concept related to mentions, citations, publisher relationships or trust signals outside the website. AI Overviews Overview citation An overview citation is a source link or reference shown with an AI-generated overview to support a specific part of the summarized answer. AI Overviews Overview source An overview source is a webpage used by an AI overview or answer engine as supporting material for a generated response. Link Building Page authority Page authority describes trust, credibility or topical strength built through content quality, references, links and brand signals. Content SEO Page copy Page copy describes a specific page type or page-level SEO asset that should satisfy a clear user intent, carry useful content and fit into the site architecture. Content SEO Page experience Page experience describes how usable, fast, stable, secure and mobile-friendly a page feels to visitors. On-Page SEO Page Improvement Queue A page improvement queue is the list of proposed changes for pages that need SEO, content or conversion improvements. Technical SEO Page Indexing Page Indexing describes a specific page type or page-level SEO asset that should satisfy a clear user intent, carry useful content and fit into the site architecture. Content SEO Page intent Page intent describes the purpose behind a search query or page, such as learning, comparing, buying or finding a local service. Content SEO Page monitoring Page monitoring describes a specific page type or page-level SEO asset that should satisfy a clear user intent, carry useful content and fit into the site architecture. Content SEO Page Rank Page Rank is an SEO measurement concept used to understand search performance, user behavior or business impact. Technical SEO Page speed Page speed is how quickly a page loads and becomes usable, affecting user experience and sometimes search performance. Content SEO Page title A page title is the visible or metadata title that communicates what a page is about to users and search systems. Link Building Page-Level Relevance Page-level relevance describes how closely the specific linking page matches the target page topic. Technical SEO PageSpeed PageSpeed describes how quickly a page loads and becomes usable for visitors. Technical SEO PageSpeed Report A PageSpeed report summarizes performance scores, Core Web Vitals signals and load-time opportunities for a page. SEO Basics Pagination Pagination splits a long list of items across multiple pages, such as product listings, archives or search results. SEO Basics Pagination SEO Pagination SEO is a practical SEO term used to describe a specific website signal, workflow or optimization area that can influence organic visibility. SEO Basics Panda Penalty Panda penalty is the common SEO name for visibility losses associated with Google’s historical Panda quality updates. SEO Basics Parasite SEO Parasite SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Partial Automation Partial automation means the system can prepare or execute part of an SEO task while another part still needs review. Technical SEO Passage Indexing Passage indexing refers to Google’s ability to rank a relevant passage from a page when that section answers a query particularly well. SEO Basics Passage Ranking Passage Ranking is a measurement concept used to evaluate organic search performance, user behavior or business outcomes. SEO Basics Passage relevance Passage relevance is how well a specific section of a page answers a query or supports a search result, independent of the page as a whole. AI Visibility Passage Retrieval Passage Retrieval describes how AI search systems discover, parse, retrieve, score, cite or recommend content and entities. Link Building Penguin Penalty Penguin penalty is the common SEO name for visibility losses associated with Google’s historical Penguin link spam updates. SEO Basics People Also Ask People Also Ask is a Google SERP feature that shows related questions and expandable answers for a search query. SEO Basics People Also Ask optimization People Also Ask optimization is a practical SEO term used to describe a specific website signal, workflow or optimization area that can influence organic visibility. Technical SEO Performance Opportunity A performance opportunity is a page speed or user experience improvement that may make a page load or respond better. SEO Basics Performance SEO Performance SEO is an SEO concept used to describe how search visibility is planned, improved, measured or protected. Off-Page SEO Permalink Structure Permalink Structure relates to how links pass context, discovery paths, trust signals or authority between pages and websites. Off-Page SEO Permanent link Permanent link relates to how links pass context, discovery paths, trust signals or authority between pages and websites. SEO Basics Persona SEO Persona SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Personalized Search Personalized Search is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. Content SEO Pillar Content Pillar content is a comprehensive page that covers a major topic and links to related supporting pages. Content SEO Pillar page A pillar page is the central page in a topic cluster, designed to introduce the main subject and connect related subtopics. Content SEO Planned Content Planned content is a future article, landing page, category page or content update prepared from SEO research. Analytics Pogo Sticking Pogo sticking describes a user quickly returning from a result to the search results and choosing another result. Analytics Position Tracking Position Tracking is an SEO measurement concept used to understand search performance, user behavior or business impact. Technical SEO Predictive Indexing Predictive Indexing relates to whether search engines store, exclude, refresh or retrieve website pages for search results. SEO Basics Predictive Search Predictive Search is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. SEO Basics Predictive SEO Predictive SEO is an SEO concept used to describe a specific part of how websites earn, measure or protect organic search visibility. Content SEO Price snippet Price snippet focuses on how a page may be summarized or displayed in search results, influencing clarity and click-through. SEO Basics Primary category Primary category is a local SEO concept connected to how businesses appear for location-based searches and map results. Content SEO Primary keyword Primary keyword is part of understanding search demand and mapping queries to pages that can satisfy user intent. SEO Basics Product Activation Product activation is the step where a website or account is connected and authorized to start using AYSA. Technical SEO Product canonical Product canonical is about choosing or signaling the preferred URL when duplicate or similar pages can be accessed in more than one way. Content SEO Product content Product content is part of content SEO: it helps decide what to write, improve, consolidate or structure so pages answer real search intent. SEO Basics Product description A product description explains what a product is, who it is for, its benefits, specifications and purchase-relevant details. Ecommerce SEO Product FAQ A product FAQ answers common customer questions directly on a product page.